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ABOUT

The Change Direction UMD campaign is being implemented by a group of public relations students in PRSSA. They aim to further the goals and reach of the Campaign to Change Direction. This includes advanced research and planning, implementation and methods for measurement, monitoring, and evaluation. Our campaign includes raising awareness, encouraging everyone to pay attention to emotional well-being and educating about the Five Signs of emotional suffering.

MEET THE TEAM

Emma Santos

PRESIDENT

Emma is a senior communication major and public leadership minor at the University of Maryland.  After graduation in May, she hopes to work for a large public relations agency in New York City or Washington DC.

Dana DiCarlo

CREATIVE DIRECTOR

Dana is a senior communication major and general business minor at the University of Maryland. After graduation, she plans to work for a media and entertainment company in New York City.

Áine Dowdall

CAMPAIGN ANALYST

Áine is a  senior communication major and general business minor at the University of Maryland. After graduation, she hopes to work with consumer brands at a large public relations agency in either DC or New York City.

Meredith Guerinot

ACCOUNT MANAGER

Meredith is a senior communication major at the University of Maryland. On campus, Meredith is an ARHU Ambassador, Undergraduate Representative of the Departmental Assembly and a Resident Life Community Assistant. Meredith plans to work at a public relations firm  after graduation.

Zachary Deshaies

RESEARCH DIRECTOR

Zach is a senior communication major at the University of Maryland with an Associates in Business and Accounting. He plans to work for a large public relations agency in the Washington DC area specifying in brand or social marketing.

2017 PRSSA Bateman Case Study Competition
University of Maryland team

U M D

BATEMAN

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